DOM & the International Trade Administration — A Partnership for Global Growth

New Google Local Pack Ads: What This Means for SEO & PPC

No matter the industry, the most successful businesses are generally those that can quickly pivot and adapt to the times. Success with search engine marketing,…

Retargeting Ads: 4&1/2 Tips to Boost ROI

For many marketers, getting a user to their website is one of the most difficult parts of their jobs. I’ll admit it: driving good quality…

The Worst Advice We’ve Heard about Online Reviews

Today’s consumers are savvy shoppers who research, research, research. And most of that research is…

Top 3 Social Media Lessons From Yum! Brands

Whether it’s in our personal or professional lives, doing the bare minimum rarely cuts it.…

SEO Checklist Of 75 Killer Steps To Success

Our friends from Capsicum Mediaworks recently put together an infographic. It's an insightful, up-to-date checklist…

6 Myths About Social Media Marketing

Social Media Marketing has become a necessity for businesses in recent years. When done right,…

Stand Out From The Crowd: Your Guide to Google Maps Promoted Pins

Welcome! I’m glad you’ve stopped by to learn about a new Google AdWords feature—Promoted Pins.…

SEO in the Garden of Google and Evil

Whoever said good things come to those who wait must have had a feeling that…

Google & DOM Head to Louisville

Louisville, KY—here we come! Direct Online Marketing is bringing Google to you for a half-day,…

New AdWords Features: Your Next Steps

Google just announced that major changes are coming soon to an AdWords interface near you.…

How to Know if Your Marketing Efforts are Spread Too Thin

Every business that wants to grow efficiently will ultimately face the question of how they…